The New Mood
Health & Wellness
Brand Positioning & Architecture
Integrated Marketing Communications Strategy & Plans
Audio Visual Production
Brand Strategy Deployment
The launch of The New Mood online shop signals this group of designers’ new journey to the world of online shopping. It is their way to give our clients a safer, faster and easier platform to shop. This platform is also dedicated to top local Fashion designers in the country. For their initial collection we aim to reach a wider market by offering choices that are fresh, light and purposeful that can last for several seasons.
Conceptualise, design and manage the social and media launch of the online shopping site
Plan and execute a live Facebook event that showcased the different collections through a fashion movie live streamed and hosted by Tim Yap and attended by top fashion influencers and fashion designers.